AC/DC: Beyond the Thunder, a documentary film by Kurt Squiers of SQUiERS, LLC and Gregg Ferguson of Current Motion, is about the tremendous influence rock band AC/DC has had on our culture around the globe. The two producer/directors dropped their careers in order to make this film, which pays homage to one of the greatest bands of all time in such a way that has less to do with the band members themselves, and more to do with the common bond that ties fans together around the globe.
Killer! In this clip, the filmmakers take a look at the thought processes behind music licencing for advertising, and how AC/DC’s music always seems to work… almost.