PreSonus Blog

Midi Music ProAudio Training is a Smashing Success

[This just in from the Press Office of MIDIMusic ProAudio, our distributor in Italy!]

Today, Midi Music has hosted an important event for the Italian key dealers featuring the two main new products recently introduced by PreSonus: The new generation of StudioLive RM Series Rackmount mixers, and the new range of StudioLive AI PA Loudspeakers. About 50 retailers and operators, as well as journalists from Italian commercial audio magazines attended the event.

Francesco Galarà, Midi Music’s new product advisor for the Pro Audio division, described the philosophy and technical characteristics of the RM series, focusing on the unique features and intuitive ease-of-use offered by UC Surface. He also addressed the versatility that makes StudioLive RM16AI and RM32AI suitable for applications in different fields: live sound, studio recording, radio and TV Broadcast, and system integration.

After going deep into the specific details of CoActual and Temporal Equalization technologies, it then has been the turn of the set of StudioLive AI PA speakers.

We conducted a listening test, covering various genres of music from pop to rock, from the classics to jazz and then—the icing on the cake—Tchaikovsky’s famous “Waltz of the Flowers,” which was very suitable for highlighting the magnitude of the StudioLive AI Loudspeakers’ dynamic response, linearity and definition playback—all without compromise at any listening level. The clarity and definition immediately captured the attention and curiosity of the audience, who remained long after the demo with many questions and insights about the features and capabilities of both products.

The event was followed by a nice dinner party, with typical Italian seafood and a fine Piedmont Hills wine selection, offering the participants another opportunity to continue to deepen the discussion about technical and commercial aspects of PreSonus products.

Midi Music ProAudio
Press Office